As of October 2026 · facts checked 14 Oct 2026
Tera Ads vs UpProfio
Both show Shopify brands what their ads earn, in different ways. Here is what UpProfio does, from its own pages, and where each one is the better fit.
We make Tera Ads. Every fact about another product links to that product's own page, with the date we checked it.
| Question | Tera Ads | UpProfio |
|---|---|---|
| Free plan | Yes, 1 business | Up to 100 orders a month |
| Paid plans from | $19 a month, or ₹999 in India | $4.79 a month |
| COD returns (RTO) | Yes, with Shiprocket | Yes |
| Ad platforms | Meta, Google | Meta, Google |
| Changes your ads | Yes, when you or your AI ask; new items start paused | Not published |
Who UpProfio is for
Built for Indian D2C stores: net profit after RTO, COD returns, GST, fees and ads. Source, checked 14 Oct 2026
Pricing and free plan
Listed on the Shopify App Store as Free, Starter at $4.79 a month and Growth at $10.79 a month, each up to 100 orders a month. Source, checked 14 Oct 2026
Its own site says it is free during early access, with all features and unlimited orders. Source, checked 14 Oct 2026
Free plan up to 100 orders a month, according to its Shopify App Store listing. Source, checked 14 Oct 2026
What it connects
Works with Shopify, Cashfree, GoKwik, Razorpay and Shiprocket, according to its App Store listing, with Meta and Google ad sync in every plan. Source, checked 14 Oct 2026
Its own site lists Meta and Google for ads, and Shiprocket and Razorpay as coming soon. Source, checked 14 Oct 2026
Cash-on-delivery returns (RTO)
Counts RTO losses, COD returns and COD and gateway fees, and shows profit for COD against prepaid orders. Source, checked 14 Oct 2026
Where UpProfio is better
Works out GST, so profit reflects Indian tax without setup. Source, checked 14 Oct 2026
Profit for COD against prepaid orders, with alerts when RTO or ROAS moves against you. Source, checked 14 Oct 2026
Profit by product, with best and worst SKUs by margin. Source, checked 14 Oct 2026
Full P&L exports to CSV or Excel, and a mobile app. Source, checked 14 Oct 2026
Where Tera Ads is better
- Every Meta Ads and Google Ads campaign in one table, with the ones wasting money marked.
- Connects Google Analytics for site traffic as well as Shopify, Meta Ads and Google Ads.
- Counts sales from your store and labels anything Meta or Google report as theirs, so the same order isn't counted twice.
From Tera Ads’ own product facts.
Which to pick
Pick it if you want GST-aware profit and COD against prepaid margins, and don't mind a very new app (no reviews yet).
Pick Tera Ads if you run Meta Ads and Google Ads for a Shopify brand and want one profit number after product costs, ad spend, shipping, fees and returns, free for one business.