As of October 2026 · facts checked 14 Oct 2026
Tera Ads vs TrueProfit
Both show Shopify brands what their ads earn, in different ways. Here is what TrueProfit does, from its own pages, and where each one is the better fit.
We make Tera Ads. Every fact about another product links to that product's own page, with the date we checked it.
| Question | Tera Ads | TrueProfit |
|---|---|---|
| Free plan | Yes, 1 business | No (14-day trial) |
| Paid plans from | $19 a month, or ₹999 in India | $35 a month |
| COD returns (RTO) | Yes, with Shiprocket | Not published |
| Ad platforms | Meta, Google | Facebook, Google, TikTok, Bing, Snapchat and more |
| Changes your ads | Yes, when you or your AI ask; new items start paused | Not published |
Who TrueProfit is for
A net profit dashboard for Shopify stores, “showing you your store’s true profit, in real-time and on autopilot”. Source, checked 14 Oct 2026
Pricing and free plan
Basic $35 a month for 300 orders, Advanced $60 for 600, Ultimate $100 for 1,500 and Enterprise $200 for 3,500, with a per-order charge above each limit. Source, checked 14 Oct 2026
No free plan. Every plan has a 14-day free trial. Source, checked 14 Oct 2026
What it connects
Syncs ad spend from Facebook, Google, TikTok, Bing, Snapchat and Amazon, also lists X and Pinterest, and works with Printful, Printify, Gelato and other fulfilment apps. Source, checked 14 Oct 2026
Cash-on-delivery returns (RTO)
Not published
Where TrueProfit is better
Ad spend from many more platforms: TikTok, Bing, Snapchat, Amazon, X and Pinterest. Source, checked 14 Oct 2026
Lifetime value, a P&L report, a mobile app and an all-store view. Source, checked 14 Oct 2026
An MCP connector that lets ChatGPT and Claude read your profit data, available today. Source, checked 14 Oct 2026
Rated 4.9 from 918 reviews on the Shopify App Store. Source, checked 14 Oct 2026
Available in English, French and Spanish. Source, checked 14 Oct 2026
Where Tera Ads is better
- Free for one business with Shopify, Meta Ads and Google Ads connected, no card needed.
- Takes returns (RTO) off profit in the month the order was placed, once Shiprocket is connected.
- Charges a fixed monthly price in your own currency (US dollars, euros, pounds and 26 more), and shows money in your store’s currency and days in its time zone.
From Tera Ads’ own product facts.
Which to pick
Pick it if you advertise beyond Meta and Google, or run print-on-demand, and want ad spend from every platform.
Pick Tera Ads if you run Meta Ads and Google Ads for a Shopify brand and want one profit number after product costs, ad spend, shipping, fees and returns, free for one business.